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Hey everyone!

I was brought up in a traditional Chinese culture that perceives gold to have higher intrinsic and market value than silver or even diamonds. This reason, coupled with the fact that it is more auspicious to give gold jewelry as gift among the Chinese, meant that most of my birthday (or first month) presents in the early years were either gold anklets, bracelets, ear studs or pendants. This custom is still pertinent now in the Singapore Chinese society especially to weddings because to the elders, nothing signifies wealth better than a qi pao bedecked with gold jewelries during tea ceremonies.

But like many modern Chinese youths today, I don’t really see the appeal of gold jewelries (apart from the fact that they are highly cashable). Not only are they expensive and passé, they are also of a very obtrusive colour that don’t go well with my eyes. In terms of appearance, I would very much prefer diamond, silver or white gold (ok rose gold isn’t too bad for a change too) to pure gold any time as they are more sophisticated-looking and less in-your-face. Did I mention how much I hate those chunky ah-beng-ish gold jewelries? Those are not statement makers. Those are awful.

However, if you’re a bling lover, you probably would’ve known that good quality diamond and silver don’t come cheap either! As a person of simplicity, I don’t yearn for luxury so it’s not like me to splurge on anything ostentatious. I probably didn’t see the need to invest in any since I don’t get invited to private functions all the time. But once, I fretted over the accessories to pair with my outfit for a cousin’s sumptuous wedding (where I served as a bridesmaid) because I had none! If not for my boyfriend to give me a set of diamond jewelry for my birthday (also in the same month as the wedding), I might have to shop for some adornments at the eleventh hour and then end up spending at least a hundred bucks on something I hardly use.

And ever since someone commented how plain I looked without any accessories on, I kinda became a little more self-conscious.. which isn’t entirely a bad thing because I used to be so lazy, I didn’t give two hoots about styling myself hehe. I started with the lower-end bracelets and necklaces from blogshops, but damn, they wear and rust faster than I would’ve blown my salary on lipsticks. So I explored better alternatives like sterling silver which has gotten pretty popular recently and are supposed to be cheaper than gold or platinum jewelry. But guess what? The sterling silver bracelets and charms (for a more casual feel) I saw at a very popular jewelry chain were even pricier than my diamond jewelries combined!

WHAT? 

It’s only sterling silver leh!

I pity the poor boyfriends (especially those who are still schooling) who rush to buy Valentine’s Day gifts from these shops because they’re bound to make a big hole in their savings. But seriously, I don’t understand the hype about these overpriced charm bracelets when you can get them at a fraction of the price elsewhere! Yes, you heard me right! There are many credible shops with the same concept (though not as mainstream as you-know-what) but here’s one that’s sure to satisfy your inner bling desires!

Introducing SOUFEEL, the up-and-coming jewelry company that specialises in charms, beads, bracelets and other accessories offered at ultra-competitive prices ranging from S$21 for a charm (or S$9.79 for a charm on special offer omfg so cheap) to S$480 for a 925 sterling silver charm bracelet. Things get even cheaper prices are slashed (which happens very often). Their products adopt 925 sterling silver and colored gems as main raw materials and are designed to cater to suit every occasion.

Although it was only founded in 2011, it has already garnered more than a million likes on their Facebook page! Within such a short period of time? HOW IMPRESSIVE. Since then, it has expanded to six continents such as Europe, North America and Asia Pacific area through approximately seventy countries.

Soufeel has kindly sent me some of their products to share with you guys! I didn’t choose any charms because many people have reviewed them (go Google!) and I wanted to show you other things that are offered on their website. So here they are!

I know the relatively low prices may raise some doubts about the quality of the products. Well, don’t be fooled! Every product is made of superior material, even the box! The paper box is hard and sturdy and opens with a detached lid on top wrapped with a blue ribbon and bow and it closes securely too. It also comes with a silver care cloth for you to clean your jewelries!

There was a blue version but I picked white because you can never go wrong with white jewelries! It is apt for all kinds of occasions, casual or formal, and it’s also a gorgeous design which I’m sure would sit well with your elders (if you’re planning to get this for her birthday, or for Mother’s Day).

My favourite ear studs out of the two designs I picked has got to be the ones with wings! Like the Bowknot design, this also came in white but I figured that the wings would stood out more if the teardrop-shaped crystal was in a different colour! It’s so cutesy yet stylish at the same time! Perhaps this would make a great birthday gift for your BFF or girlfriend! I’m sure she’d love it as much as I do 🙂

Oh by the way, all crystals are from Swarovski.

I was surprised to see their 925 sterling silver products priced very affordably too! They are 100% guaranteed 925 sterling silver authorised by international authoritative institutions such as SGS. Hence, rest assured that there is not a single trace of the toxic elements like nickel, lead or cadmium in the silver composition. Soufeel products are absolutely safe!

Going to meet your boyfriend’s (or girlfriend’s) mother for the first time and don’t know what to get for her as 见面礼 (gift presented to somebody at the first meeting)? This is it! This pendant features 3 elements – sterling silver, crystals and a pearl. It basically screams, “YOUR MOM WILL LOVE ME!” No, I’m definitely not kidding.

This basic snake bracelet can be used as the backbone of your charms or on its own! I have no charms at the moment but I may soon load the bracelet with some because I’m already eyeing on a few charm designs on the website! Having said that, the charms may not be from Soufeel because the bracelet is made in a way that it fits charms manufactured by other brands as well 🙂

Available in 8 different sizes (from 16cm to 23cm, circumference of your wrist + 1.5cm), it also features a barrel clasp to ensure the security of the bracelet and charms. To be honest, it was a little difficult for me to close the clasp with one hand but I’m confident that it would gradually be easier with more usage!

On top of that, Soufeel also provides a necklace for free with orders over S$70, or bangle with orders over S$138.60. Trust me, you’ll probably go crazy shopping at Soufeel (‘coz, so affordable omg) that you won’t even realise you’ve hit the required amount! 😛

Go ahead and feast your eyes with all the enchanting charms on Soufeel now! But make sure you have someone beside you to monitor your cart (and your card, heh). You’ve been warned.

Thanks for reading! 😉

Soufeel

For Every Memorable Day

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