REVIEW: OMEDI Skincare – Secret White (Phyto Serum, Intensive Emulsion, Oasis Aqua Crème, Moist Capture Eye Crème) & Soonsoo Cleansing Balm

Hello everyone!

In this day and age where beauty companies are sprouting up left and right, there can never be enough skincare products to experiment with. Recognising that not everyone has the financial wherewithal and time to do a dummy run with new arrivals in the market, I have decided to take the liberty of slathering what have been sent to me on my acne-prone face to enable you to make more informed purchase decisions. So, allow me to shine the spotlight on another underrated South Korean brand, OMEDI, which had kindly provided me with five of their post-cleanse products.

Hailing from Seoul, OMEDI (subsidiary of Natural-Korea which has over 15 years of experience in cosmetics research and development) is best known for their pragmatic approach to skincare. Their philosophy – grounded in the belief that treatments should be customised to meet the needs of individual skin requirements – is reflected in the skincare systems they have developed to address the fundamental causes of skin concerns. In fact, OMEDI even has a self-assessment survey (in Korean only, unfortunately) in place on their website to help customers determine their skin type and needs before proceeding with any purchase.

Just a fraction of OMEDI products..

Just a fraction of OMEDI products..

Additionally, OMEDI respects the physiological balance of the skin. Hence, products the brand offers tend to be more inclined towards decelerating the aging process rather than reversing its effects. With an aim to fortify and sustain the skin’s natural protective barriers against damaging environmental factors, the products in their systems – a complementary combination of cleansers, moisturisers, protectants and other treatments – work in synergy with one another to deliver visible results. Clinically tested and specially formulated without preservatives, mineral oil and synthetic additives, OMEDI strives to be the ultimate resource for achieving healthy and resilient skin.

For the first time in the history of fionaseah.com, this written review has a video accompaniment. Scroll down to the end to watch the products in action! 😁
 *All prices stated do not include delivery charges.

SECRET WHITE

In a bid to fulfill most Asian’s desire for fairer skin (which regrettably is still somewhat closely associated to beauty and superiority in today’s context), OMEDI has introduced their Secret White series that purportedly promotes skin lightening and minimises fine lines and wrinkles. There are quite a number of products under the same umbrella (as can be seen on their website) but the focus for this review will solely be on the four I received.

OMEDI Secret White series

OMEDI Secret White series

Skin suitability scale - I may be wrong but based on what was communicated to me, if the blue bar is filled within the range of 0-4, then it is for oily/normal/elastic/pure (not sure what this means) skin, and vice versa. So in this instance, if the blue bar is within the 3-7 range like the topmost one, then this product is catered to normal skin.

Skin suitability scale – I may be wrong but based on what was communicated to me, if the blue bar is filled within the range of 0-4, then it is for oily/normal/elastic/pure (not sure what this means) skin, and vice versa. So in this instance, if the blue bar is within the 3-7 range like the topmost one, then this product is catered to normal skin.

Interestingly, an indication of suitability for use of the product (based on skin type) is specified on every packaging while certain ones like Intensive Emulsion and Phyto Serum are further segregated into four types – Extra Control (blue-coded – for oily skin), Sebum Balance (green-coded – for combination skin), Basic Moist (pink-coded – for normal skin) and Hyper Hydro (orange-coded – for dry skin)- to cater to different skin needs. OMEDI had mistakenly given me those in the Basic Moist subcategory which, for the record, may be a little too mild for my combination skin. As a result of this mix-up, I kinda lowered my expectations for the products to be fair. But let’s see…

Phyto Serum 

OMEDI Secret White Phyto Serum (35ml / 1.18 fl.oz)

OMEDI Secret White Phyto Serum (35ml / 1.18 fl.oz)

OMEDI Secret White Phyto Serum

OMEDI Secret White Phyto Serum

OMEDI Secret White Phyto Serum (ingredients)

OMEDI Secret White Phyto Serum (ingredients)

Formulated with botanical extracts (Calendula Officinalis, Camellia Sinensis leaf, Ginkgo Biloba leaf, etc.) and bio-humectants, Phyto Serum has a lightweight consistency which enables it to penetrate deep within the skin to improve moisture retention. Soft to the touch and slightly pellucid in appearance, it enhances the skin’s texture and alleviates dryness. Enlivened by subtle floral notes, it settles into the skin rather quickly without leaving a tacky or greasy finish, thereby forming a barely-there shield that I am comfortable to sleep in. Therefore, this has become my go-to serum whenever I am in the mood to pamper my skin.

OMEDI Secret White Phyto Serum (application)

OMEDI Secret White Phyto Serum (application)

OMEDI Secret White Phyto Serum (application)

OMEDI Secret White Phyto Serum (application)

For maximum results, apply a suitable amount of the serum after cleansing and toning to the whole face or blemished spots and neck twice daily. Then, follow with moisturiser with SPF in the day and a nourishing one before hitting the sack.

Intensive Emulsion

OMEDI Secret White Intensive Emulsion (120ml / 4.05 fl. oz)

OMEDI Secret White Intensive Emulsion (120ml / 4.05 fl. oz)

Every OMEDI product comes with a safety seal like this

Every OMEDI product comes with a safety seal like this

OMEDI Secret White Intensive Emulsion

OMEDI Secret White Intensive Emulsion

OMEDI Secret White Intensive Emulsion (ingredients)

OMEDI Secret White Intensive Emulsion (ingredients)

In general, emulsions are a more watered-down version of moisturisers that soften the skin and, depending on the brand, may be used to create a moisture barrier to lock in the products that were applied prior to that.

An inessential step that can be omitted from the daily skincare regimen if budget and time do not allow, the Intensive Emulsion contains emollients derived from botanical sources (such as Rosa Centifolia Flower Water, Calendula Officinalis extract, wheat germ extract, black bean extract, Allantoin and seaweed extract) and other organic bio-minerals to replenish moisture to the skin while promoting a soft and supple complexion. Lightweight in texture with a moderately greasy finish that dissipates over time, the product has the same scent as the serum and does not leave a white cast on the skin.

OMEDI Secret White Intensive Emulsion (application)

OMEDI Secret White Intensive Emulsion (application)

OMEDI Secret White Intensive Emulsion (application)

OMEDI Secret White Intensive Emulsion (application)

According to the instructions stated on the packaging, a pearl-sized amount (i.e. one pump) is sufficient for the entire face and neck and should be applied to freshly-cleansed skin in the day and at night. However, I chose to use the emulsion after the serum because the texture of the former felt discernibly thicker.

Oasis Aqua Crème 

OMEDI Secret White Oasis Aqua Crème (200ml / 6.76 fl.oz)

OMEDI Secret White Oasis Aqua Crème (200ml / 6.76 fl.oz)

OMEDI Secret White Oasis Aqua Crème

OMEDI Secret White Oasis Aqua Crème

OMEDI Secret White Oasis Aqua Crème (ingredients)

OMEDI Secret White Oasis Aqua Crème (ingredients)

Critically acclaimed for its soothing and revitalising benefits, this oil-free aqueous cream contains rich nutrients of Soybean Lecithin (which is high in vitamin E content), pure Aloe Vera gel and botanical oils to stimulate the appearance of collagen in the skin and prevent the damaging effects of free radicals, making it ideal as a daily moisturiser for chapped and sensitive skin.

OMEDI Secret White Oasis Aqua Crème (actual product)

OMEDI Secret White Oasis Aqua Crème (actual product)

OMEDI Secret White Oasis Aqua Crème (application)

OMEDI Secret White Oasis Aqua Crème (application)

OMEDI Secret White Oasis Aqua Crème (application)

Apply an adequate amount to the face using the spatula provided and spread it out into a thin layer with the tips of your finger during the day and at night The cool, lightweight citrus-scented gel melts immediately into the skin upon contact to provide a burst of freshness and hydration to replenish water loss, leaving the surface refreshed and rejuvenated with little to no oily residue. As a matter of fact, it literally feels like congealed water on my skin! It comes in a fairly large tub that will keep you hydrated all winter, or in the case of Singapore, for months of sweltering heat.

Moist Capture Eye Crème

OMEDI Secret White Moist Capture Eye Creme (30ml / 1.01 fl.oz)

OMEDI Secret White Moist Capture Eye Creme (30ml / 1.01 fl.oz)

Protective seal

Protective seal

OMEDI Secret White Moist Capture Eye Creme

OMEDI Secret White Moist Capture Eye Creme

OMEDI Secret White Moist Capture Eye Creme (ingredients)

OMEDI Secret White Moist Capture Eye Creme (ingredients)

Easy to apply and convenient to carry around, the eye cream can be dispensed from the squeeze tube directly to the under-eye region through a pointed tip to minimise cross-contamination while also allowing for better control of the amount of product that comes out. It is laced with a floral scent similar to those of the emulsion and serum and has a thicker and more gluey consistency.

Suitable for sensitive skin, it contains physiologically-active ingredients such as botanical extracts and vitamins to enable deeper penetration to nourish the stressed and vulnerable area surrounding the eyes. At the same time, Sodium Hyaluronate and the biomaterials present in the ingredients secure moisture and create fullness, knocking a few years off the face to give a more youthful appearance.

OMEDI Secret White Moist Capture Eye Creme (application)

OMEDI Secret White Moist Capture Eye Creme (application)

OMEDI Secret White Moist Capture Eye Creme (application)

OMEDI Secret White Moist Capture Eye Creme (application)

As the final step to your nighttime routine, use your ring finger (which has muscles weak enough to give the optimal amount of pressure without tugging on the most delicate area of the face) to dab a pea-sized amount underneath each eye or onto the neck to smooth away fine lines. For maximum experience, store the eye cream in the refrigerator as cold temperatures will typically aid in reducing puffiness of tired eyes and relax your senses.

Daily skincare routine:
Soonsoo Cleansing Balm (optional) → Phyto Serum → Intensive Emulsion → Oasis Aqua Crème → Moist Capture Eye Crème

SOONSOO

The Soonsoo (순수, meaning “clean” or “pure’ in Korean) series offers cleansing products, such as peeling cream and cleansing oil, essential for setting the stage for the subsequent steps in the skincare regimen. However, this review would only discuss on the efficacy of the cleansing balm.

Cleansing Balm 

OMEDI Soonsoo Cleansing Balm (200ml / 6.76 fl.oz)

OMEDI Soonsoo Cleansing Balm (200ml / 6.76 fl.oz)

OMEDI Soonsoo Cleansing Balm

OMEDI Soonsoo Cleansing Balm

OMEDI Soonsoo Cleansing Balm (ingredients)

OMEDI Soonsoo Cleansing Balm (ingredients)

A texture-transforming balm, this luxurious botanical cleansing balm provides a thorough cleansing experience that removes all traces of makeup – even the most stubborn of mascara – in just one application. The moment it is applied onto the skin, it metamorphoses from a solid to a molten liquid, releasing the oils contained inside the previously rigid structure of the balm to dissolve and melt away any impurities.

With antioxidants (such as Camellia Sinensis leaf extract) and moisturising ingredients (such as Shea butter) infused in this silky smooth formula, the balm is leaves the skin with a radiant finish upon rinsing with water. Gentle in nature, it is also ideal for faces that have undergone skin resurfacing procedures including microdermabrasion and light chemical peels.

OMEDI Soonsoo Cleansing Balm (actual product on the spatula provided)

OMEDI Soonsoo Cleansing Balm (actual product on the spatula provided)

OMEDI Soonsoo Cleansing Balm (application - before)

OMEDI Soonsoo Cleansing Balm (application – before)

OMEDI Soonsoo Cleansing Balm (application - smearing the balm on my makeup)

OMEDI Soonsoo Cleansing Balm (application – smearing the balm on my makeup)

OMEDI Soonsoo Cleansing Balm (application - after)

OMEDI Soonsoo Cleansing Balm (application – after)

 

OMEDI Soonsoo Cleansing Balm (full application process)

OMEDI Soonsoo Cleansing Balm (full application process)

To use, take a suitable amount on dry palms using the spatula provided and massage over makeup in circular motions until most of it has been dissolved. Then, emulsify the balm with wet hands and rinse off with lukewarm water. That’s it – no complicated steps involved and neither would you need pick up additional amounts of the balm to completely take off all the makeup! Who knew makeup removal could be so simple?

To demonstrate the effectiveness of the balm, I briefly tested it on my most smudge-resistant waterproof makeup (i.e. Benefit They’re Real! Push-Up Liner) and – voilà! – not a single trace of product left on my hand! But how does the balm perform on a fully made-up face? Check out the video below to find out!

The overall experience of using OMEDI was mind-blowing despite the fact that the some of the products weren’t supposedly catered to my skin type. My only gripe is that the packaging (and website, perhaps) could have included instructions in English as well for the benefit of their international customers. That said, this product trial has certainly made me a fan of OMEDI, and I urge everyone to give this brand a shot. But until OMEDI finds a way to be more user-friendly to people who can’t comprehend Korean, you may need to rely heavily upon Google Translate to retrieve the information you need.

What are your views about OMEDI products? Let me know your thoughts in the comments below or simply take a quick poll!

Thanks for reading!

OMEDI is now available at I’M STARTICE (BIG BOX). For more information, please visit their website or follow them on Facebook and Instagram.
This post is brought to you by OMEDI.

Follow me on Instagram and Facebook for bite-sized beauty updates!

[NEW] REVIEW: shu uemura Skin Purifier Anti/Oxi+ Pollutant & Dullness Clarifying Cleansing Oil

Hello everyone!

Following the introduction of the Anti/Oxi Skin Refining cleansing oil in 2013, shu umera has been making further improvements to the formula to combat against rising threats to the skin. With the haze becoming a frequent occurrence in Singapore, they have empowered their latest anti-pollution breakthrough, Anti/Oxi+, with the new green trio – papaya extract, moringa extract and green tea extract – to remove pollutants including PM2.5 from the skin.

Special thanks to shu uemura for gifting me these lovely eclairs (baked by Two Bakers), modelled after 6 of their best sellers! They are DELISH.

Special thanks to shu uemura for gifting me these lovely eclairs (baked by Two Bakers), modelled after 6 of their best sellers! They are DELISH.

PM2.5 refers to air pollution particles that have a diameter less than 2.5 micrometers, which is about 3% the diameter of human hair and therefore allowing them to penetrate the skin and bring about the acceleration of skin ageing. This can be prevented with moringa extract, a nutrient-rich herb known for its incredible purifying power with a mechanism similar to that of water purification plants. Besides capturing and clearing away harmful pollutants, moringa extract also counteracts oxidative stress and the effects of free radicals.

shu uemura Anti/Oxi+ Pollution & Dullness Clarifying Cleansing Oil (150ml)

shu uemura Anti/Oxi+ Pollution & Dullness Clarifying Cleansing Oil (150ml)

Product close-up

Product close-up

The ageing process of the skin can also be impeded with green tea and papaya extracts. I believe there needs no further explanation on the benefits of green tea but not many know that green papaya (unripe) is a great source of vitamin A. The enzyme papain in it also helps to break down inactive proteins and eliminate dead skin cells, thereby acting as a potent yet gentle natural exfoliator for the skin.

This revamped cleansing oil is set to be making its debut in Singapore tomorrow in replacement of the preceding formula.

Size of 150ml bottle

Size of 150ml bottle

As with other shu uemura cleansing oils, using this is straightforward and lazy-proof because it removes even the most stubborn makeup such as waterproof mascara and eyeliner (and now matte liquid lipsticks, maybe) with just a single wash. And the most amazing part? It does not loosen your lash glue, if you had eyelash extensions, that is!

Decided to do a trial run on my wrist with two new Velour Liquid Lipstick shades before removing my face makeup!

Decided to do a trial run on my wrist with two new Velour Liquid Lipstick shades before removing my face makeup!

Look how the cleansing oil emulsifies with the lipsticks!

Look how the cleansing oil emulsifies with the lipsticks!

Some of it instantly got washed away under the running tap

Some of it instantly got washed away under the running tap

After drying my wrist with a towel

After drying my wrist with a towel

Who would have thought that a simple activity like makeup removal would be so simple and beneficial to the skin? As much as I love putting on makeup, I cannot deny that removing it is a pain because they have been increasingly resistant to water and oil. Therefore, many a time I would nonchalantly head to town with my bare, unflattering face. But not anymore! 😀

As I had only used cleansing wipes all my life, I wasn’t quite fond of the idea of cleansing my face with my makeup on because the thought of messily smearing my face with dissolved makeup just grossed me out. But it really isn’t as bad as I had imagined. While most cleansing oils would only be effective with dry hands, this new Anti/Oxi+ can be used with wet hands because of the added water-swellable micelles. If this doesn’t make it extraordinarily easy to use, then I don’t know what is! In fact, I’ve began to enjoy the removal process so much that I actually look forward to removing my makeup now. Thick makeup don’t care  😆

Now, I'm about to use it on my made-up face..

Now, I’m about to use it on my made-up face..

Take about 2 pumps on the palm

Take about 2 pumps on the palm

(optional) Lather it on the palms

(optional) Lather it on the palms

Massage it gently across the face

Massage it gently across the face

Notice that my lipstick has started to fade away?

Notice that my lipstick has started to fade away?

Moving on to my eyeliners..

Moving on to my eyeliners..

Massaging the sides to make sure I get hold of the makeup on hidden areas

Massaging the sides to make sure I get hold of the makeup on hidden areas

Clean and fresh face once again!

Clean and fresh face once again!

Besides the functionality, the rhythmical fragrance of the oil also contributes to the addictive cleansing ritual. It awakens your senses at first touch with a refreshing top note of elemi, mandarin and ginger, followed by a stimulating and comforting middle note of lavender, cardamon and geranium during massaging and finally a healing base note of gualac wood after washing. If I were to associate the scent to something more distinguishable, I’d say the combined scent is quite close to wheat grass, maybe? Basically, it just feels like I’m in the meadows the whole time! Absolutely invigorating and comforting 🙂

The recommended number of pumps stated on the bottle is 3 to 4, but I personally think 2 pumps would be sufficient for the whole face. All the makeup that come in contact with the cleansing oil are then merged into a thin brown film on the face. Upon rinsing with water, the cleansing oil is emulsified and the makeup gets washed off the face completely, leaving behind a veil of moisture. At this point, my face would normally feel tight (no thanks to my combination skin type) but I haven’t had this experience since I started using this cleansing oil. TERRIFIC!

Also, not forgetting that a bottle of 150ml can last for months. Already I’m about a month into my oil cleansing routine and yet there is still 90% left? Whee!! No doubt, this has made it to my beauty favourites for May! 🙂

Are you excited for this new product by shu uemura? Let me know in the comments below!

Thanks for reading!

The anti/oxi+ Pollutant & dullness clarifying cleansing oil will be available at all singapore shu uemura stores and counters for S$55 (150ml) and S$125 (450ml) from 1 june 2016.
DISCLAIMER: PRODUCT FEATURED IS A PRESS SAMPLE BUT OPINIONS, AS ALWAYS, ARE MY OWN.