REVIEW: Sigma Beauty Creme de Couture Pressed Color Palette

Hello everyone!

The best-selling Sigma palette is back by popular demand – and this time, with an improved packaging. First launched in September 2013, the rebooted Creme de Couture Pressed Color Palette includes all original 16 vibrant macaron-inspired pigments in a “smooth, blendable formula”. Each of these Sigma-exclusive shades has a matte finish with extreme, long-lasting color payoff and can be used all-over the face (as some shades are not recommended to be used as eye shadows).

This palette debuted at US$32 but is now retailing for US$39. Considering that the cost of raw materials could have increased substantially over the past four years, the slight price hike is understandable. Nevertheless, you can shave a few bucks off the current retail price (10% discount, to be exact) if you checkout with my code “FIONASEAH“. Sigma ships all orders within the U.S. at a flat rate of US$4.95 while free shipping is offered to U.S. and international orders above US$50 and US$150 respectively.

Sigma Beauty Creme de Couture Pressed Color Palette (box)

Sigma Beauty Creme de Couture Pressed Color Palette (box)

Sigma Beauty Creme de Couture Pressed Color Palette (back)

Sigma Beauty Creme de Couture Pressed Color Palette (back)

Sigma Beauty Creme de Couture Pressed Color Palette

Sigma Beauty Creme de Couture Pressed Color Palette

Sigma Beauty Creme de Couture Pressed Color Palette

Sigma Beauty Creme de Couture Pressed Color Palette

The palette retains its squarish shape but certainly has a more upscale appearance than the packaging before due to the water marble design and glossy plastic gold lettering (neat, sans-serif typeface unlike the tacky, cursive one before) on the cover that feels velvety-matte to the touch. Furthermore, the lid now has a magnetic closure as opposed to having to remove the lid entirely previously. This palette comes with a mirror (none before) and a thin protective plastic sheet above the pans and has a shelf life of 24 months.

I am usually put off by bright eye shadows, but there’s just something about this palette that made me want to lay my hands on it. It could be the way the shades are systematically arranged. Analogous colours are placed next to one another in this palette which makes it a dreamscape for the OCD in me.

But wait, what is that blue doing at the bottom row?

But wait, what is that blue doing at the bottom row?

The names of the shades are the same as before, and you can easily tell how they are derived unlike those of most eye shadow palettes in the market which felt like they were picked using a lottery spinner.

Swatches, three to four swipes for every shade (applied with Sigma E55 Eye Shading Brush and M·A·C Prep + Prime Fix+. Brush is cleaned with semi-damp makeup wipe and dried with tissue paper each time)

Swatches, three to four swipes for every shade (applied with Sigma E55 Eye Shading Brush and M·A·C Prep + Prime Fix+. Brush is cleaned with semi-damp makeup wipe and dried with tissue paper each time)

For a more structured review, the shades will be segregated into colour schemes and swatches will be done using my index finger to show the full potential of the colour intensity. Then, I will compare them to similar colours from other palettes (Urban Decay × Jean Michel Basquiat Tenant Palette, LORAC I ❤ Brunch PRO Palette, Juvia’s Place The Zulu and Masquerade Palettes) in my stash.

PINKS

The pinks of Sigma Creme de Couture Pressed Shadow Palette

The pinks of Sigma Creme de Couture Pressed Shadow Palette

Redberry Rose is described as a brilliant, true hot pink. It is a cool-toned fuchsia with a matte finish. It has an intense pigmentation in a single layer with a buildable opacity to provide a full coverage. Non-powdery, it has a soft and blendable texture which makes it easy to work with. This shade is determined to be unsafe for eye area since it has the tendency to stain (even with primer) but I had worn it for a couple of hours without any detrimental effect to my sensitive eye. That said, do use this with caution.

Apricot Flower is described as a perfectly-warm, mod peach. It is a light coral with warm undertones and a matte finish. It applies fairly well and has a semi-opaque pigmentation which ultimately becomes a hue deeper when piled on. However, I won’t recommend adding too many layers as I ended up having difficulty diffusing and blending out the edges.

Passion Fruit is described as a crisp, neutral pink. It is a medium coral-brown with cool undertones and a matte finish. It applies and blends well, giving a nearly-opaque pigmentation without having to apply much pressure to the lid. The texture was, however, slightly loose so there was considerable amount of kickback in the pan. There was also a bit of a fallout during application.

Cherry Blossom is described as a cool, bold pastel pink. It is a washed-out pink with cool undertones and a matte finish. Soft in texture, this shade applies smoothly and evenly on the lids while offering sheer coverage. It is hardly pigmented (enabling it to be removed very easily) and does not seem to build up even though it blends relatively well. This shade works best as a base colour or to tone down any heavy-handedness that may occur.

Swatch comparison for the pinks on the Sigma Creme de Couture Palette

Swatch comparison for the pinks on the Sigma Creme de Couture Palette

WARMS

The warms of Sigma Creme de Couture Pressed Shadow Palette

The warms of Sigma Creme de Couture Pressed Shadow Palette

Meyer Lemon is described as a zesty, buttery yellow. It is a washed-out pastel yellow with cool undertones and a matte finish. It has a rather soft but chalky and powdery texture, so fallout is inevitable during application. In addition, the first layer lends a patchy consistency and the colour somehow fades even more as I try to blend it out. I eventually found myself dipping my brush into the pan more often than I had expected just to achieve a reasonably even and opaque payoff.

Ginger Pumpkin is described as a muted-orange spice. It is a neon orange with warm undertones and a matte finish. Although thicker and slightly powdery in texture, this shade applies smooth and soft without creasing and blended fairly well. It has great colour payoff and is vibrantly pigmented with an opaque coverage in a single layer, which also causes it to stain (and therefore deeming it unsafe for the eye area).

Café au Lait is described as a classic, warm coffee brown. It is a medium brown with warm undertones and a creamy matte finish. It has a moderately powdery texture with a soft and smooth consistency. This shade is able to give an even and opaque colour payoff on the first application using either dry or damp brushes. The excess powder adheres to the lid during application and therefore, did not cause much fallout problems. The edges blend pretty well, too.

Swatch comparison for the warms on the Sigma Creme de Couture Palette

Kickbacks occurring mostly in Apricot Flower and Passion Fruit

Kickbacks occurring mostly in Apricot Flower and Passion Fruit

PURPLES

The purples of Sigma Creme de Couture Pressed Shadow Palette

The purples of Sigma Creme de Couture Pressed Shadow Palette

Violet Whip is described as a milky, cool lavender. It is a pale, washed-out lilac with a matte finish. Soft and smooth to the touch, it has a slightly chalky and uneven texture on the first application which can simply be straightened out with a wee bit more product layered on top. Easily blendable on the lids, this shade is also ideal for ombré eye makeup looks.

Lavender Honey is described as a pink-violet pop. It is a muted warm-toned purple with a matte finish. It has a rich, semi-opaque colour payoff which can easily be built up to full coverage. It applies moderately well with no fallout during application. Due to its overall drier texture, there would be some difficulties in blending out the edges. As with most purple or pink pigments, Lavender Honey stains and is therefore unsuitable to use as an eye shadow (even though it posed minimal to no issues to me).

Cassis is described as a striking, royal purple. It is a cool-toned purple with a matte finish and an intense colour payoff. This shade applies smooth but somewhat uneven, resulting to a slightly chalky texture that did not blend very well on the lid. And when it does to a little extent, the eye shadow loses its intensity. It is almost impossible to diffuse it without turning it into a patchy fuchsia. Likewise, this can and will stain – it took me a couple of separate washes to remove this entirely from my lid!

Elderberry is accurately described as a deep, smokey purple with a matte finish. Contrary to what is seen in the pan, this shade goes on sheer in one layer. Furthermore, despite its smooth texture, it applies noticeably unevenly and patchy. To get somewhat of a decent pigmentation and coverage, you would need to go back and forth between digging your brush into the pan (there won’t be much kickback, thankfully) and filling the lids with this not-so-blendable eye shadow.

Swatch comparison for the purples on the Sigma Creme de Couture Palette

Swatch comparison for the purples on the Sigma Creme de Couture Palette

BLUES

The blues of Sigma Creme de Couture Pressed Shadow Palette

The blues of Sigma Creme de Couture Pressed Shadow Palette

Blueberry Cream is described as a nearly-neon, pastel sky blue. It is a muted blue with warm undertones and a matte finish. Smooth in application, this shade blends fairly well on the lids and leaves no fallout behind. Although the payoff is uneven and sheer in a single layer, it is buildable to a semi-opaque and medium intensity.

Blue Chocolat is described as a pale, calming aqua. It is a pale blue with cool undertones and a matte finish. It has a smooth consistency and a mostly sheer but buildable coverage. The edges also blend moderately well on the lids with no fallout during application.

To the untrained eye, these two blue shades may look identical (perhaps that’s why the pans are placed away from each other on the palette to avoid giving the impression of being repetitive) but if you look closely, Blue Chocolat not only appears to be more pigmented, but it also has a stronger white base to it than Blueberry Cream. Having said that, I still don’t reckon the contrast to be great enough to warrant the inclusion of two similar-looking blues in the palette (they do look the same from afar). As a matter of fact, I feel that it should be replaced with a darker shade of blue for the relaunch of the palette.

GREENS

The greens of Sigma Creme de Couture Pressed Shadow Palette

The greens of Sigma Creme de Couture Pressed Shadow Palette

Almond Pear is described as a captivating, sea green. It is a pale cool-toned cyan with a creamy matte finish. It has a buttery smooth texture and an excellent colour payoff with semi-opaque to full coverage. Highly blendable, it is easy to work on the lids as it doesn’t require much effort to soften any harsh edges. However, it tends to lose its vibrancy (i.e. becomes a lot more muted) as I try to blend it out.

Crème de Menthe is described as a slightly-grey, blue green. It is a muted warm-toned teal with a matte finish. It can be a little messy to use owing to its chalky and slightly powdery texture. But its great pigmentation and near-opaque consistency make up for these shortcomings. Similarly, this shade loses its intensity when blended out.

Citron Pistachio is described as a vivid, citrus green. It is a muted lime green with a velvety soft matte finish. It has a thicker texture coupled with a vibrantly pigmented payoff. The edges blend moderately well without the colour fading much and turning patchy in the process.

Swatch comparison for the blues and greens on the Sigma Creme de Couture Palette

Swatch comparison for the blues and greens on the Sigma Creme de Couture Palette

Having tried the palette myself, I am fully convinced that there are practically no limit to the amount of unique looks you can come up with with it and I have some examples to prove this. As an afterthought, I thought it would also be uber-fun to state what local food these looks might have taken inspiration from to tie in with the theme of this palette 😆 The eye shadows were applied atop a layer of Urban Decay Eye Shadow Primer Potion on my lids with the following brushes: Sigma E60 Large Shader, Sigma E25 Blending, Sigma E30 Pencil and Sephora Multitasker Shadow #63.

LOOK 1: PADDLE POP

Look #1

Look #1

Look #1

Look #1

*cues Paddle Pop theme song*

As a tribute to the ice-cream that made our childhood, I painted my lids paddle pop-coloured rainbow using at least one shade from every colour scheme (apart from the warms which I had inadvertently forgotten about): Passion Fruit, Redberry Rose, Lavender Honey, Elderberry, Blue Chocolat, Almond Pear and Citron Pistachio.

LOOK 2: KATONG LAKSA

Look #2

Look #2

Look #2

Look #2

What local delicacy comes to mind when you think of yellow and orange hues? For me, it has got to be our highly acclaimed laksa. This look recreates the unmistakable bold orange colour of the popular spicy noodle soup found in Singapore and other parts of Southeast Asia (well, it can also take after the colours of Indian curry because we preach racial harmony and embrace diversity, y’all) using mainly the warms: Meyer Lemon, Ginger Pumpkin and Cafe Au Lait. Admittedly, this look seems half-finished without the reds (since there isn’t any reds in the palette), like how a bowl of laksa isn’t complete without the chili paste.

LOOK 3: PURPLE AGAR-AGAR

Look #3

Look #3

Look #3

Look #3

Look #3

Look #3

Inspired by my favourite local jelly-like dessert (the middle one, obviously), this look was created using mainly the purples, as well as a hint of blue and green, in the palette namely: Violet Whip, Lavender Honey, Cassis, Elderberry, Blue Chocolat and Almond Pear. With hindsight, I could also use the greens to recreate the colours of honeydew-flavoured Agar-Agar on my lids 😆

All in all, this is a rather fun palette with a good range of decently pigmented pastel colours at a pretty affordable price though it isn’t practical for everyday use. The eye shadows are neither firm nor stiff in the pan so it was easy for the brush to pick up the product. My only gripe, however, was the the size of the pan – they’re a tad too small for my liking (and my shader brush).

At first glance, the pastel colours may seem intimidating in the pan, but they are actually more forgiving than dark neutrals, which more often than not lead to a smokey mess. As long as you know your colour wheel (or if all else fails, simply go with monochromatic looks like how I did above) and know a thing or two about blending, you can hardly go wrong with pastels. So if you’re game enough to experiment with unconventional shades, don’t hesitate to get this palette!

And yes, for the record, this palette was paid with my own money 😁

What are your thoughts about the Creme de Couture palette? Let me know your thoughts in the comments below or take a quick poll!

Thanks for reading!

The Sigma Beauty Creme de Couture Pressed Color Palette is now available on SigmaBeauty.com. Use code “FIONASEAH” for 10% off all Sigma Beauty orders!

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REVIEW: Urban Decay Naked Skin Glow Cushion Compact Foundation

Hello everyone!

In case you haven’t heard, Urban Decay recently expanded their Naked Skin line and dropped a cushion compact in Singapore. I know what you’re thinking. Urban Decay may be (very) late to the cushion compact trend but hey, at least they are making an effort to meet the needs of their Asian consumers!

According to their website, the Naked Skin Glow Cushion Compact Foundations come in 6 shades of their revolutionary formula which provides weightless, buildable coverage with a luminous finish. It keeps the skin hydrated for up to 18 hours and protects with SPF 50+ and PA+++.

At present, this product is only available in Singapore (Whoop! We have been noticed once again! 🙌) and is sold in two parts – case and refill.

Product display at Sephora

Product display at Sephora

All 6 shades swatched (using fingers). The shades 2.5, 3.25 and 3.5 of Naked Skin Glow Cushion correspond with those of Weightless Ultra Definition Liquid Makeup

All 6 shades swatched (using fingers). The shades 2.5, 3.25 and 3.5 of Naked Skin Glow Cushion correspond with those of Weightless Ultra Definition Liquid Makeup

Case (S$19) and refill (S$40) sold separately. For first-timers, you need to get both to complete the set

Case (S$19) and refill (S$40) sold separately. For first-timers, you need to get both to complete the set

Description of each item at the back of the box

Description of each item at the back of the box

Each refill has a shelf life of 12 months but if used religiously everyday, it will definitely run out way before its expiration date.

I. Case

Urban Decay Naked Skin Glow Cushion Compact Case (S$19)

Urban Decay Naked Skin Glow Cushion Compact Case (S$19)

Urban Decay Naked Skin Glow Cushion Compact Case

Urban Decay Naked Skin Glow Cushion Compact Case

The case comes with a mirror and has a hollow at the base for the refill to be slotted into

The case comes with a mirror and has a hollow at the base for the refill to be slotted into

The case has a lid with a holographic lavender appearance and a built-in mirror for touch-ups on the go. The lid opens with a push of the button located along the curved surface of the case.

II. Refill

Urban Decay Naked Skin Glow Cushion Compact Refill (S$40)

Urban Decay Naked Skin Glow Cushion Compact Refill (S$40)

Shade number printed on the box

Shade number printed on the box

Clear instructions how to refill the product

Clear instructions how to refill the product

The refill is stored in sealed plastic packaging to keep it sanitary.

The refill is stored in sealed plastic packaging to keep it sanitary.

The refill

The refill

Sold separately from the case, each refill includes an applicator puff which is entirely in royal purple to align with the corporate colour scheme of Urban Decay. The ribbon is made of thick and sturdy material which gives the impression that it won’t be easily disengaged from the puff.

For the uninitiated, most cushion compact puffs on the Korean beauty market are anti-bacterial and anti-microbial which lower the risk of transferring bacteria from the face to the compact. These Urban Decay applicator puffs, however, are not antibacterial so it is recommended to be washed at least once a week like your beauty blender.

Urban Decay Naked Skin Glow Cushion Compact Refill

Urban Decay Naked Skin Glow Cushion Compact Refill

Within the receptacle lies the foundation-soaked sponge overlaid with a foam-like mesh which, upon further scrutiny, resembles multiple layers of cheesecloth piled onto one another. It has a comparable surface area to that of my Laneige BB cushion, perhaps slightly bigger. As opposed to using just hole sponges (which is very common in Korean cushion compacts), the added netting allows for better measure of control. The downside of it, however, is that it restricts you from flipping the cushion to extend the usage. Do also note that there isn’t any protective seal affixed to the netting (another common feature in Korean cushion compacts) but that should be least of your concerns since the refills all come packed in plastic pouches.

If you’re always on the hunt for better deals on Carousell or eBay, here’s a tip: you will be able to tell at a glance if the Urban Decay Naked Skin Glow Cushion Compact has been used before since the clear mesh instantly gets stained with the product once pressure is applied upon it. Determining “newness” would be near-impossible for cushion compacts that utilise only hole sponge as they are usually of the same colour as the product 😉

Urban Decay Naked Skin Glow Cushion Compact Refill

Urban Decay Naked Skin Glow Cushion Compact Refill

Urban Decay Naked Skin Glow Cushion Compact Refill

Urban Decay Naked Skin Glow Cushion Compact Refill

Ingredients-wise, the Naked Skin Glow Cushion Compact Foundation contains skin-nourishing ingredients such as rose centifolia flower extract, which has toning and firming properties, as well as Gentian root extract for its skin-soothing and antioxidant benefits. There is also peppermint extract to help condition the skin.

Most importantly, the product is made in Japan, where quality is never compromised.

Technically speaking, the case may not seem like an absolute necessity if you’re one of those who constantly look for ways to cut back on makeup spending. But for hygiene’s sake, it is always advisable to house the product in an airtight case to reduce the chances of turning it into a breeding ground for microbes. Further, it also prevents your formula from drying out and helps to keep your applicator puff in place.

After all, unless you damage the case (which is quite unlikely given the quality of it), it should be a one-off purchase so you won’t need to replace the entire thing when your product runs out, even if you have gotten a shade tanner or fairer.

III. Application

Urban Decay Naked Skin Glow Cushion Compact Foundation

Urban Decay Naked Skin Glow Cushion Compact Foundation

Urban Decay Naked Skin Glow Cushion Compact Foundation

Urban Decay Naked Skin Glow Cushion Compact Foundation

To use the cushion compact, slip your index, middle and ring fingers under the ribbon of the applicator puff (not demonstrated in the picture above) before gently pressing one small part of it down into the cushion to pick up the foundation. Swipe the puff across the skin to spread the product and dab to blend. For hard-to-reach areas like inner eye corners and around the nose, fold the puff in half (or simply use the corners) and carefully dab the foundation on. Thereafter, apply concealer and loose powder (for a more matte finish).

Notice how the excess gets sucked back in?

Notice how the excess gets sucked back in?

Be warned, though, that the netting will sink in over time so do refrain from applying too much unnecessary pressure to it

Be warned, though, that the netting will sink in over time so do refrain from applying too much unnecessary pressure to it

Using the puff would lend a more airbrush-like coverage as compared to using fingers

Using the puff would lend a more airbrush-like coverage as compared to using fingers

As always, testers are available at Sephora (and Urban Decay) for consumers to match the right tone before purchasing. I contemplated between shades 2.75 and 3.25 – neither of which was a perfect match to my skin tone (I swatched all of the shades onto my jawline and realised that 3.5 was too dark even though it looked like it disappeared into my wrist in the swatch earlier) – but finally decided on the lighter one considering that the finished look would turn out darker after all the contouring.

First swipe (without blending)

First swipe (without blending)

Side-by-side comparison: with and without foundation

Side-by-side comparison: with and without foundation

Before and after application on the same area

Before and after application on the same area

ABSOLUTELY NO FILTER: Before and after application on the face without any eye makeup (lol my face looks like it has gained some pounds after)

ABSOLUTELY NO FILTER: Before and after application on the face without any eye makeup (lol my face looks like it has gained some pounds after)

Hydrating and lightweight, the Urban Decay Naked Skin Glow Cushion Compact Foundation has an airier and a less creamy texture than the typical liquid foundation (and less watery than the Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup) which prevents it from creasing on the delicate skin around the eyes. Comparable to tinted moisturisers, it is buildable to a certain point from a sheer to medium coverage to give a very natural application and a dewy veil. It took an average of two swipes at each area to achieve the “after” fresh and supple look above.

While it does not conceal major blemishes entirely, it is able to neutralise and cover most of the redness and large pores on my skin for a more even and – dare I say – flawless finish. Unlike many Korean cushion foundations I’ve tried (in particular by Etude House and Laneige), this doesn’t leave a cakey or tacky (especially tacky) texture and I could actually skip the setting powder altogether (but I did not due to my oily skin type). On top of that, it is fragrance-free (no harsh chemical smell emitting from the product either) which makes it suitable for sensitive skin.

NO FILTER AGAIN: Finished look - applied concealer, blush, bronzer, lipstick and some eye makeup. I don't look as pale as before, eh?

NO FILTER AGAIN: Finished look – applied concealer, blush, bronzer, lipstick and some eye makeup. I don’t look as pale as before, eh?

Of course, this review wouldn’t be complete without a longevity test. Can it withstand the humid weather in Singapore?

After 6 hours of wear. Yup, same ol' glasses problem..

After 6 hours of wear. Yup, same ol’ glasses problem..

After 6 hours of wear (close-up)

After 6 hours of wear (close-up)

Six hours later, I didn’t really notice much of a change in the appearance apart from the fact that my skin looked undoubtedly oilier (which can temporarily be rid of with the Palladio Rice Paper I carry along with me wherever I go but for the purpose of this review, I did not blot my skin throughout the day ☺). Upon closer look, however, the foundation did seem to have disintegrated a bit and some of my pores looked clogged and this would have been amplified if I had not stayed indoors (air-conditioned) most of the time (it was too hot and humid out there). That said, no foundation has remained spotless on my skin for more than an hour so far 😢 #oilyskinwoes

All in all, the application and quality certainly did not disappoint. Moreover, it is convenient and travel-friendly as you don’t have to make space in your luggage for your foundation, moisturiser and whatnot. This does most, if not all, of the job!

But.. is it a worthy buy? Here’s the thing, cushion compacts use up extremely quickly and this will be no exception. No doubt, this a great product. But paying S$59 for something that can probably last for only 4 months, tops, is a bit of a stretch. The same amount of money can fetch you a fairly decent bottle of liquid foundation that can take up to a year to empty, or two cushion compacts from a Korean beauty brand. With the abundant supply of cushion compacts in the Korean beauty market (practically every Korean brand carries their own cushion compact line), you are bound to find something similar to this (and likely with more benefits) at a more economical price.

Having said that, since this is an Urban Decay product we’re talking about, setting a low price-point for it would be out of the question. Perhaps, they can do more to set themselves apart from the Korean brands and offer what they don’t, which is to cater to deeper skin tones and expand their shade range, to make this line seem more worthy of the price tag. Contrary to public perceptions, a sizeable portion of the population in Singapore is dark-skinned so I can’t fathom why this wasn’t done at the get-go 🤔

What are your thoughts about this new product? Let me know your views in the comments below or take a quick poll!

Thanks for reading!

Urban Decay Naked Skin Glow Cushion Compact Foundation is now available at all local Urban Decay and Sephora outlets. It is a Singapore-exclusive product (for now) but may be slated for release in the U.S. in 2018.

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REVIEW: shu uemura Rouge Unlimited Lipsticks – Yellow, CR330, RD160, BG965 & WN288

Fans of shu uemura should be no stranger to their Rouge Unlimited range which is known to carry some of their signature lipsticks.

Well, guess what? They have blessed us with 33 more new shades (38 outside Singapore) in various textures, including 4 mixer shades (Purple, Glitter, Yellow and Pearl), for you to experiment with. On top of that, the range also boasts a new formula that offers an intense, true colour with versatile coverage in ultra-light texture.

shu uemura Rouge Unlimited lipsticks

shu uemura Rouge Unlimited lipsticks

shu uemura Rouge Unlimited lipsticks - 5 of the 38 shades

shu uemura Rouge Unlimited lipsticks – 5 of the 38 shades

shu uemura Rouge Unlimited lipsticks - 5 of the 38 shades - swatches

shu uemura Rouge Unlimited lipsticks – 5 of the 38 shades – swatches

The lipsticks are encapsulated in (very reflective) silver retractable tubes with thick transparent dome-shaped caps which, according to the designer Kumiko Inui, have been “simplified” and “sharpened” to help enhance the shade visibility (honestly, that’s a fantabulous idea right there as it potentially saves me the trouble of having to remove the cap of every lipstick before finally getting to the shade I want). The crystal-like bottom is also designed as such to enrich a sense of luxury. Sleek and elegant, the packaging basically screams “high-end”.

All 38 new shu uemura Rouge Unlimited shades

WINE · WN225 · WN237 (NA) · WN248 · WN256 · WN288 · WN299
RED · RD154 · RD160 · RD164 · RD166 · RD170
PINK · PK325 (NA) · PK340 · PK355 · PK359 · PK363 · PK365 · PK368 · PK369
ORANGE · OR520 (NA) · OR540 · OR551 · OR560 · OR564
CORAL · CR321 · CR324 · CR330 · CR332
BEIGE · BG900 (NA) · BG923 (NA) · BG928 · BG931 · BG935 · BG965
MIXER · Purple · Yellow · Glitter · Pearl

NA – Not Available in Singapore

You can pretty much tell from the list above that shu uemura stands for no nonsense when it comes to naming their lipsticks. They don’t give their lipsticks gimmicky names (probably save for a selected few, but they’re not really marketed so you won’t know until you look them up online) like most beauty brands out there to attract consumers. This gives me the impression that shu uemura means business with their quality. Aesthetics seem to take a back seat to functionality, which is not really a commonplace in today’s competitive business environment.

Let’s now find out how the five shades apply!

#1 Yellow

shu uemura Rouge Unlimited lipstick in Yellow (S$38)

shu uemura Rouge Unlimited lipstick in Yellow (S$38)

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

shu uemura Rouge Unlimited lipstick in Yellow

Yellow is a vibrant warm-toned yellow with a glossy finish. As a mixer shade, its purpose is to warm up and brighten tones to create tomato reds, tangerines and corals. Therefore, it needs to be used alongside another Rouge Unlimited lipstick to realise its full potential.

When worn on its own, it appears very oily and tacky with an apparent streaky texture on the lips which requires a few coats of it to be reasonably opaque. Yellow works better on a smooth canvas. Hence, the lips need to be exfoliated before application or the product would cling onto the dry areas. Apart from that, the colour seems to only show when the lipstick is applied directly onto the lips. There was hardly any pigment transferred to my lips when I used a lip brush to create my ombré lip looks, even with multiple passes. That said, this lipstick feels lightweight and hydrating and is extremely easy to remove.

shu uemura Rouge Unlimited lipstick in Yellow - swatch comparison: Yellow is quite comparable to M·A·C's Gold XIXI, but has less shimmers

shu uemura Rouge Unlimited lipstick in Yellow – swatch comparison: Yellow is quite comparable to M·A·C’s Gold XIXI, but has less shimmers

#2 CR330

shu uemura Rouge Unlimited lipstick in CR330 (S$38)

shu uemura Rouge Unlimited lipstick in CR330 (S$38)

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

shu uemura Rouge Unlimited lipstick in CR330

CR330 (or Coral Minim) is described as a medium grapefruit pink with a glossy finish. A pink-toned coral that is not too subtle nor garish, it complements pretty well with cool skin tone like mine and exudes a girly demeanour.

It applies smoothly and hydrating with no tug and brightens up the complexion of the wearer with its lustrous shine. Marked by a thin, jelly-like consistency, this shade runs slightly streaky and sheer if applied with only one or two coats but the colour intensity and opacity build up with increasing layers. The product, however, settles into lip lines.

shu uemura Rouge Unlimited lipstick in CR330 - swatch comparison

shu uemura Rouge Unlimited lipstick in CR330 – swatch comparison

#3 RD160

shu uemura Rouge Unlimited lipstick in RD160 (S$38)

shu uemura Rouge Unlimited lipstick in RD160 (S$38)

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

shu uemura Rouge Unlimited lipstick in RD160

RD160 (Shu Shu Baby) is described as a medium true classic red with warm undertone. When applied, it appears to be a medium-dark red with slight orange undertones and a glossy finish. Lightweight and hydrating, it combines the eye-catching shine and wet look of a gloss, with the comfort and high-impact pigmentation of a lipstick.

Buttery soft and creamy in texture, it glides on like a dream with full, even coverage. One swipe is all it takes to instantly transform a girl next door to a glamourous bombshell. Suitable for fair skin tones, this lipstick adds a pop of colour to the lips and is source to a nice little confidence booster. It does not leave a tacky sensation (just the usual mild greasiness from the cushion oil) nor does it emphasise dryness or lip lines. Most of all, it is fairly long-wearing, leaving a stain after about five hours of wear.

shu uemura Rouge Unlimited lipstick in RD160 - swatch comparison

shu uemura Rouge Unlimited lipstick in RD160 – swatch comparison

#4 BG965 

shu uemura Rouge Unlimited lipstick in BG965 (S$38)

shu uemura Rouge Unlimited lipstick in BG965 (S$38)

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

shu uemura Rouge Unlimited lipstick in BG965

BG965 is described as a muted rose but I would consider it to be more of a raspberry mauve, a shade which is absolutely flattering on medium skin tone. Creamy and smooth as butter, the application gives a uniform consistency and a more satin finish with a hint of shimmer. It applies with some tug (since the bullet itself has a slightly drier texture) and does not emphasise dryness or lip lines. This also has great spreadability, that is, the product distributes evenly with just a little purse of the lips.

It lends an emollient and moisturising effect as it wraps the lips with a comfortable and balmy veil of colour that feels like second skin. It has a buildable colour intensity which enables the shade becomes more pigmented and opaque with more coats. But in all honesty, the colour is perfectly gorgeous on its own so you don’t really need to go too heavy on it. Needless to say, this is easily my favourite in this review!

shu uemura Rouge Unlimited lipstick in BG965 - swatch comparison: Maniac by Urban Decay is darker.

shu uemura Rouge Unlimited lipstick in BG965 – swatch comparison: Maniac by Urban Decay is darker.

#5 WN288

shu uemura Rouge Unlimited lipstick in WN288 (S$38)

shu uemura Rouge Unlimited lipstick in WN288 (S$38)

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

shu uemura Rouge Unlimited lipstick in WN288

Inject some sultriness into your autumn look with WN288 (Ride’n Berry)! The darkest shade in this review, it applies as a warm burgundy with a luscious sheen. It is such a pretty colour that I cannot imagine it not working on any skin tone. You can literally ditch the smokey eye and still look high-fashion whilst wearing this lipstick alone.

Apart from a thicker and drier consistency, this also has more of a matte texture to it than the rest. Due to this reason, it causes some tug during application (but no drag). Although buildable to a more opaque and deeper hue, certain areas tend to become patchier than the other as more coats are added. That said, it feels equally hydrating and lightweight on the whole. It also lasts longer and melts into the lips to a just-bitten stain after a few hours of wear.

shu uemura Rouge Unlimited lipstick in WN288 - swatch comparison: Diva Antic by M·A·C is darker and more matte.

shu uemura Rouge Unlimited lipstick in WN288 – swatch comparison: Diva Antic by M·A·C is darker and more matte.

In addition, I had fun mixing the aforementioned shades on my lips to create some simple ombré lip looks without the use of any lip brush (although using the shu uemura 6M or 6F lip brush is highly recommended by their makeup artist for a more seamless result). I blended the colours just by pursing my lips and this goes to show how blendable the texture of the lipsticks is and how fuss-free the application can be.

Read on to see how my attempts turned out!

shu uemura Rouge Unlimited lipstick mix (Yellow + RD160)

shu uemura Rouge Unlimited lipstick mix (Yellow + RD160)

shu uemura Rouge Unlimited lipstick mix (BG965 + WN288)

shu uemura Rouge Unlimited lipstick mix (BG965 + WN288)

shu uemura Rouge Unlimited lipstick mix (Yellow + CR330)

shu uemura Rouge Unlimited lipstick mix (Yellow + CR330)

All in all, based on these few shades, I think it is quite safe to say that the shu uemura Rouge Unlimited (Central) lipstick series is a worthy investment despite the heftier price tag (M·A·C lipsticks typically never go beyond US$25) which mostly accounts for the R&D that went into the making of these lipsticks (and you know, the Japanese don’t fool around when it comes to their desire for perfection).

Although, admittedly, not every shade gives an “ultra-smooth” application, all of them fulfill the promise of delivering a non-sticky, hydrating and highly-blendable texture as well as a buildable colour. In fact, the finish kinda reminds me of M·A·C Huggable formula. And for the record, these lipsticks don’t carry a strong scent, though I can’t quite put my finger on the smell (it’s not something I had come across before) but it’s definitely pleasant and sweet-smelling. Now, they have got me really curious about their Supreme Mattes too, which already sound like a finish that’s right up my alley 😆 Should I?!?

What are your thoughts about the new shu uemura Rouge Unlimited shades? Let me know your views in the comments below or take a quick poll!

Thanks for reading!

shu uemura Rouge Unlimited is now available at all shu uemura outlets and on TANGS.com for S$38. It is also available on Shu Uemura USA for US$30.
Products featured in this review were editorially selected. All opinions, as always, are genuine and uninfluenced.

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