[SNACKS] Aroma Truffle: Black Summer Truffle Chips in Original and Parmesan Cheese Flavours

Hello everyone!

When work gets overwhelming or uneventful, it’s human nature to gravitate towards snacks to keep us going. That’s why my personal pantry – or otherwise known as my kitchen – has been stocked with snacks (goodbye diet) ever since my home has doubled up as my workplace. The pile of midday nibbles lined up on the counter just keeps getting bigger, with the latest addition being the few packets of Aroma Truffle chips that I recently ordered from Shopee (evil, evil app 馃捀) upon a friend’s strong recommendation. This gourmet snack was the talk of the town for much of last year, but I just couldn’t justify paying S$10 for a packet of chips, that is, until now.

Delivery from Aroma Truffle! The opening of the bag was sealed.

Delivery from Aroma Truffle! The opening of the bag was sealed.

For the unacquainted, Aroma Truffle (self-proclaimed “The world’s strongest truffle brand”) was established in 2018 after co-founder Johnathan Chan conjured an inimitable truffle recipe while attending a fine food masterclass in France. This discovery sparked off the idea to create the first batch of black summer truffle chips and since then, two more flavours have been introduced, all of which made with natural ingredients that were extensively researched and guaranteed to be of superior quality. The black summer truffles used in making the chips, for instance, were farmed in, harvested and airflown from the Italian suburbs. The company has several physical stores including one in Hong Kong, and they are normally filled with the unmistakable scent of truffle which can be detected from a distance away. I’m not kidding!

Aroma Truffle Outlet at Jewel Changi Airport, level 2. Opens daily from 10am to 10pm. If you're based overseas and will be stopping by Singapore in the near future, you can consider getting your truffle chips here! (Image from Aroma Truffle Facebook)

Aroma Truffle Outlet at Jewel Changi Airport, level 2. Opens daily from 10am to 10pm. If you’re based overseas and will be stopping by Singapore in the near future, you can consider getting your truffle chips here! (Image from Aroma Truffle Facebook)

The packets of chips I bought came in a bundle of four comprising two flavours – original (3 packets) and Parmesan cheese (1 packet) – priced at S$39.95 which is merely 5 cents less than usual. I could have gotten them for cheaper at the flash sale but I didn’t have the patience to wait for it to happen.

Inside the fanciful paper bag

Inside the fanciful paper bag

Aroma Truffle Chips in Original and Parmesan Cheese flavours!

Aroma Truffle Chips in Original and Parmesan Cheese flavours!

After two dreadful weeks, my order finally reached me (Aroma Truffle’s customer service claimed that a technical error had resulted in a delay in the processing of all orders made on the same day as mine 馃え so in hindsight, I should have held back) and I wasted no time to try both flavours. It’s great that the packaging has a ziplock closure to prevent the chips from becoming stale between uses so I didn’t have to finish both packets in one sitting.

Original Flavour (S$10)

Aroma Truffle Chips in Original flavour

Aroma Truffle Chips in Original flavour

Nutrition facts of the original flavour

Nutrition facts of the original flavour

Ingredient list for the original flavour

Ingredient list for the original flavour

These ridge-cut potato chips are said to have smothered in the finest grade of olive oil, then tossed with generous bits of black truffles and a hint of parsley. A closer look at the ingredient list (which isn’t available on their website, hmmm..) reveals that olive oil is, in fact, listed pretty much at the bottom while palm oil, a less healthy oil alternative, takes second spot (meaning that it has contributed the second-largest amount to the making of the product). Therefore, these chips might not be as healthy as the brand implies (and to be fair, they’re not explicitly touted as a healthy snack; just the copywriter doing his/her magic).

This is NOT a true representation of the quantity in the bag. (Sorry I couldn't resist the truffle fragrance and just jumped right into eating it before I remembered about taking a picture LOL!)

This is NOT a true representation of the quantity in the bag. (Sorry I couldn’t resist the truffle fragrance and just jumped right into eating it before I remembered about taking a picture LOL!)

Not too big, not too small!

Not too big, not too small!

The thickness

The thickness

Once the heat-sealed part of the packet was cut out (mind you, I haven’t even opened up the packet yet), my nose was instantly hit by a powerful aroma of truffle oil (hence the name聽馃槤) and it was at that moment I knew I was in for a true trufflicious treat! The chips were thick and substantially crunchy (as opposed to the airy kind of crunchiness that we are all familiar with) and there was hardly any crushed pieces because the packaging was properly inflated with air to cushion them from any impact. The earthy notes of truffle was the strongest when first popped into the mouth. But that distinctive flavour was fleeting (although you get to experience it again in your next burp 馃ぃ), leaving just the saltiness and taste of other flavoured seasoning behind towards the last bite.

Parmesan Cheese Flavour (S$10)

Aroma Truffle Chips in Parmesan Cheese flavour

Aroma Truffle Chips in Parmesan Cheese flavour

Aroma Truffle Chips in Parmesan Cheese flavour

Aroma Truffle Chips in Parmesan Cheese flavour

Nutrition facts of the Parmesan cheese flavour

Nutrition facts of the Parmesan cheese flavour

Ingredient list for the Parmesan cheese flavour

Ingredient list for the Parmesan cheese flavour

The texture of the chips was generally comparable to that of the original. The Parmesan cheese version was garnished with dill to accentuate its flavour and this strategy worked because the taste of cheese really stood out in this one, so much so that it kind of overshadowed the truffle (the scent still stands, but not as pronounced). Either that or the proportion of the truffle has reduced because I couldn’t really taste much of it. That said, both the cheese and truffle flavours complimented each other very well. However, because this essentially tastes like cheese crackers, I thought it would be more worthwhile to get the original flavour.

Refer to the picture above for the quantity instead 馃榿

Refer to the picture above for the quantity instead 馃榿

One chip

One chip

All in all, Aroma Truffle chips get my seal of approval in terms of taste, but will I repurchase? Probably not, unless the cravings for truffle hit me hard. My spending limit for snacks still remains at $5 unless they come with a chock-full of nutritional benefits. But if you have these lying around in the house when I’m there as a guest, do be mentally prepared for them to be guzzled by me.

What are your thoughts about Aroma Truffle chips? If you’ve tried both flavours, do you agree with my review? Let me know your views in the comments below!

Thanks for reading!

Aroma Truffle 路 Buy from PHYSICAL STORES 路 Buy from SHOPEE 路 For more information, please visit Aroma Truffle FACEBOOK PAGE, INSTAGRAM or WEBSITE

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馃榿

[EVENT] Chinese New Year Bonanza 2020 @ Takashimaya Square

Happy 2020, everyone! It’s crazy how fast time flies, eh?

Spring will soon be upon us, and with that comes Chinese New Year (CNY) and the multitude of highly-anticipated CNY bazaars that follow. While establishments scurry to take down and store away all their Christmas collaterals and products, one, in particular, has already gone full swing into the CNY sales to give you a head start on getting ready for the festivity – even before the calendar year ended!

Takashimaya CNY Fair 2020

Takashimaya CNY Fair 2020

Decked out in red and gold at the extensive basement two event square of Takashimaya Shopping Centre with oriental tunes streaming in the background, the CNY Fair organised by Takashimaya Department Store is hard to miss. This year, the fair sees the participation of 67 local and international vendors that offer an assortment of seasonal treats to cater to all household needs and traditions. That’s right, whether you are of Cantonese or Peranakan descent, you are sure to find something here that strikes your (or your elders’) fancy!

Click here to download the list of vendors and their locations

Continue to let your taste buds revel in savoury bliss with homegrown delights from returning vendors, such as Butter Studio, Home’s Favourites, Juz Bread, Kele, My Mum’s Cookies, HarisAnn’s, and Old Seng Choong, all of which are known for their confectionery and pastries like pineapple tarts and sugee cookies. Of course, one cannot miss the presence of CNY staples, such as bak kwa from Bee Cheng Hiang聽and dried seedless persimmon from Korea-originated Abana that you can consider filling your snack tray with.

Butter Studio

Butter Studio

Home's Favourite

Home’s Favourite

Check out these vintage tins from Old Seng Choon!

Check out these vintage tins from Old Seng Choon!

Prosperity Assorted Pineapple Tarts (S$48) from Old Seng Choong

Prosperity Assorted Pineapple Tarts (S$48) from Old Seng Choong

Baker's Oven

Baker’s Oven

Bee Cheng Hiang

Bee Cheng Hiang

Semi-dried persimmons from Abana

Semi-dried persimmons from Abana

Also joining the ranks of these old-timers are new but familiar establishments such as Golden Moment (made famous by their durian charcoal snow skin mooncake but they are stocking up on their durian ice-cream this time), Mdm Ling Bakery (look out for their melt-in-your-mouth butter cookies!), The Lapis Place (known for their creative spin on traditional kueh lapis like pineapple lapis, a flavour exclusive to Takashimaya), One Farrer (try their homemade golden pineapple tarts and gawk in wonder at their Rice Bucket with Gold Coin Bucket Cake on display!) and Eureka (with its super addictive popcorn). Furthermore, famed Fukuoka ramen chain Ichiran will be making a pop-up appearance in Singapore once again to satisfy your famished belly with its limited-edition aromatic Tonkotsu Ramen retail packs, albeit only from 8 to 16 January (limit to 400 packs per day) at the fair and will replace the redemption counter that currently sits at its spot.

Mdm Ling Bakery

Mdm Ling Bakery

Golden Moment

Golden Moment

Rice Bucket with Gold Coin Bucket Cake (S$108)

Rice Bucket with Gold Coin Bucket Cake (S$108)

Despite the long history of some of the brands mentioned here, their efforts in keeping up with evolving times are evident in the smorgasbord of unconventional yet trendy flavours they offer. If you ever pass by Garden Pastry and Cake‘s booth, request to sample their Raspberry Snow Cookies (that is, if they’re still available because these little pink cookies made with US-imported pure raspberry powder are so highly sought-after, I won’t be surprised if the attendants become too stingy with the samples) – just one small portion of it is enough to make you crave for more! Trust me, I even bought two tins of the cookies immediately after sampling them because they’re just so soft and cake-like! If not for the fact that I might end up with a sore throat, I would have gotten three for 15% off the total purchase!

Garden Pastry and Cake

Garden Pastry and Cake

Garden Pastry and Cake's Raspberry Snow Cookies!

Garden Pastry and Cake’s Raspberry Snow Cookies!

The Cookie Museum is another local establishment that prides itself on creating one-of-its-kind Singapore heritage-flavoured cookies like Pandan Chiffon, Shrimp Laksa and Chicken Rice. How intriguing, right?! These are perfect for your foreign guests who may not get the chance to try the actual dishes since shutters of most hawker stalls will be shut during the CNY period 馃槣 Otherwise, you could also opt for a safer choice – Champagne Lychee which is a go-to flavour of mine. Don’t worry, the alcohol concentration in it is as good as nil so yup, perfectly family-friendly.

The Cookie Museum

The Cookie Museum

The culinary adepts would be thrilled to find lots of reunion dinner ideas at The Market Place – a section dominated by imported and prime meats, seafood and condiments essential for preparing lavish and wholesome meals. Instead of rice, you could opt for some wholesome handmade, air- and sun-dried wheat flour noodles from Taiwanese brand Yi Lai Shuen (涓鏉ラ『) that would merely take 30 seconds to prepare. Top it with one of its signature sauces (black bean, XO, mushroom, chilli bean, garlic chilli.. just to name a few) and voila! A restaurant-standard dish (minus the nasty MSG and preservatives) is prepared 馃榿 Then, end the meal on a sweet note with delicacies from Pat Chun, a producer of many sauces from Hong Kong which also makes to-die-for desserts and snacks like radish cake and nian gao, as well as their latest nutty additions – Curry Cashews and Spicy Garlic Almonds.

Yi Lai Shuen wheat flour noodles

Yi Lai Shuen wheat flour noodles

Yi Lai Shuen condiments

Yi Lai Shuen condiments

Apart from the edibles, you can also find CNY decorations and gifts for your loved ones overseas when you pay them a visit this festive season. Send your well-wishes for good health by gifting top-grade traditional Chinese medicinal food products from trusted brands such as Thye San Medical Hall and Wing Joo Loong. Alternatively, you could also gift your modern/westernised relatives contemporary tea sets from Pryce Tea or the limited-edition Golden Heritage Bloom from NestBloom.

Shevron

Shevron

There are many other stalls which I won’t be able to feature in this write-up without boring the pants off you, so your best bet would be to head down to the fair yourself! As the fair is sure to grow more crowded in the days to come, do plan your schedule ahead of time (i.e. mark out the booths you want to visit first), or drop by on weekday afternoons. Do also remember to head down with an empty stomach (and arm yourselves with a bottle of water to cleanse your palate!) as you will be invited to try a lot of food samples as you comb through the aisles.

Will you be making a trip down to the fair? Let me know in the comments below!

Thanks for reading!

Takashimaya Chinese New Year Bonanza 2020 路 Takashimaya Square, b2, 391 Orchard Road Singapore 238873 路 Operating hours: 29 December 2019 – 23 January 2020, 10 am – 9.30 pm (extends to 10 pm on 3, 4, 9-12 & 17-23 Jan) 路 Nearest MRT station: Orchard (NS22) 路 For more information, please visit Takashimaya Facebook page, Instagram or website.

Follow me on Instagram and Facebook for bite-sized food updates!
Be sure to watch out for my Stories because that’s where I post my tasty encounters
馃榿